Interesting Thought: Why should Adobe keep releasing Creative Suite for the Mac?

April 12 2010

(Note to the reader: I am starting a new "Interesting Thought" blog type. These are mostly quick thoughts I want to get out there for discussion but feel that Twitter and Facebook make the discussion difficult. Enjoy)

Interesting Thought: With what seems to be a permanent desire to not support flash on the Apple mobile (iPhone, iPod Touch, iPad) platform, going all the way up to Steve Jobs himself, why would Adobe not decide to cease supporting OS X Operating System for it's Creative Suite? Creative Suite is just as good on the PC (so I am told, I have not used it on either platform for about 2 years). Why focus on a platform where the company is not willing to work with you on other areas? And frankly, CS is one of the top three reasons people purchase Mac desktops these days (video editing, music recording and processing, and desktop publishing being the top three uses of the Mac desktops) - would it put pressure on Apple to work with Adobe?

Yes, I know, its reactionary and negative. But so is telling developers they can't use third-party tools to compile apps for the Apple mobile platform. Some folks out there agree with the decision. Some go as far to say this is personal.

Adobe needs to protect it's best interests and invest in the platforms where they have partners. Apple has clearly made it's stand. Why shouldn't Adobe?

8 Responses to “Interesting Thought: Why should Adobe keep releasing Creative Suite for the Mac?”

  1. 1) Bilal Jaffery says:

    As much as I would like Adobe to act reactively to what Apple is doing. And if you know me, you know how much I hate the Apple heard mentality.

    Unfortunately, there is a huge chunk of direct revenue that they will loose by ignoring the Mac platform and at the end of the day, their creative suite makes them the most.

    Apple on the other hand had more to gain by ignoring Adobe's flash platform.

  2. 2) David Leedy says:

    John - The Flash to iPhone/iPad is only one feature in huge application suite. For Adobe to abandon the entire OSX platform, which is experiencing a lot of growth, just doesn't make sense. It would hurt both companies, and quite honestly could probably hurt Adobe more in the long run.

    Clearly the two companies don't agree on this feature - but there's a lot of other areas where they are hopefully working together.

    I don't agree with my wife about the amazing health benefits of beer - but we do agree on other things. :-)

  3. 3) John Head says:

    David - There is no real competitor to CS for the hard core creative professional. If you told them they had to move to a Mac for CS, they would. Many of them did ... back when Apple made the OS X transition and again when they went to Intel chips. Adobe was very late to the game with both CS versions. And in the largest marketing firm in Chicago, their entire creative team is now running Windows OS desktops.

    The funny thing about this is many of the marketing execs are now carrying around Mac laptops :P

  4. 4) Ben Poole says:

    Won't happen; they'd be cutting off their nose to spite their face. As others have said, CS has to be a great revenue stream for Adobe, and the Flash-to-iPhone compiler has to be much smaller fry in the scheme of things.

  5. 5) John Head says:

    I wonder what the sales of CS are Mac vs Windows. I know for years is was Mac only, but I wouldn't bet on it being a land slide these days. The biggest hurdle Windows had was the color optimazation on the Mac was far superior. I am told that Windows 7 closed much of that gap.

  6. 6) Henning Heinz says:

    Come one. Flash really sucks on the Mac. It has been a flaw for years and all Adobe said was they they are not going to fix it. Now with iPhone and probably now iPad pressure they said that they will do something about it (in a 10.x release). Flash consumes 100% CPU power on a lot of devices/browsers/OS. I do not know why it does that but it does not behave well in many situations e.g. driving laptop users insanely mad because their fans keep running at full speed for no apparent reason.I don't want to defend Apple here but from their point of view there are valid reasons to abandon a platform that did not work well on their OS many years.

    As for Adobe abandoning CS support for the Mac platform. Interesting idea but then I would expect Apple to respond and I am not sure I would challenge Apple for building a competitive software product. They are quite good in this area.

  7. 7) John Head says:

    Well Flash doesn't use 100% of my Windows 7 OS, either processor or memory, but then I am using Chrome. Chrome seems to limit what Flash can do to the OS and resources. But what about Air? Lots of Mac folks are using TweetDeck ... is Air better on how it runs on the Mac OS?

  8. 8) Henning Heinz says:

    I think you once wrote about your typical desktop machines during the Notes 8 speed performance tests. I do not remember your detailed configuration but am not surprised that you don't have issues ;-)

    AIR is not much better, Adobe is aware about it (see { Link } better described here { Link } ). While my own desktop behaves fine I also have an Acer Timeline with a Dual Core 1.3 GHz and the machine has problems with Flash on Windows 7 64 Bit.

    Now with modern multi-core CPU Flash performance is not much of an issue anymore but it seems that Steve Jobs is quite resentful. Apple does not make many friends in the industry nowadays.

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