Social Media Makeover Event in Chicago on Feb 3rd, 2010

January 28 2010

For those of you in Chicago, I am honored to be part of a great panel that is presenting a unique social media event next week, the Social Media Makeover. Here are the event details:

Social Media Makeover

an interactive workshop event
presented by the Young Executive Committee of the Metropolitan Club of Chicago
Wednesday, February 3rd, 2010 – 6 PM – 7:30 PM

$25++ if you pre-register at
$30++ at the door

INCLUDED: wine & beer reception, heavy hors d'oeuvres,

2010 has come and it’s a new year – time for a new you! The Young Executive Committee invites you to an event designed to help you refresh your profile, both on-line and in person.

The Young Executive Committee invites you to an event designed to help you refresh your profile, both on-line and in person.

“Social Media” is all over the news (along with most other outlets and conversations) these days.

What have you heard about Twitter?

Do you still have questions about LinkedIn?

Along with the ONLINE aspects, it’s important to build your network OFFLINE and then mix the two.  Doing this effectively means creating, building and managing your reputation.

The Young Executive Committee invites you to an event designed to help you refresh your profile, both on-line and in person.

At the “Social Media Makeover” on February 3rd you will walk through ways to improve your personal image on-line. Have questions about LinkedIn and Twitter?  You will be given examples of what you can do today to get more out of both.  This interactive event will focus on 1) real-world case studies and provide you direct feedback AND 2) the strategies people and companies have successfully used to build business online and the steps you can take to do the same.

We encourage you to bring your laptop. You will be able to work on your profiles, make changes, and get direct feedback from experts in the room.


New and casual users of social media.


People who are very experienced with social media or consider themselves “pro’s”


While you are making over your social media presence, we thought we would help you in the real world. On hand will be a number of local companies to help you makeover yourself in 2010, including:

·        Halo for Men
·        Nicholas Joseph
·        The Shinettes
·        Ellehomme Holistic Medspa
·        Robin Walker, personal stylist of
·        Mark Beier, personal trainer of “On The Go Health & Fitness”

And more! There will be giveaways, a raffle with a prize from each, and you will be able to chat with them for tips on improving your look, style, and self in 2010!

The event includes a wine & beer reception, heavy hors d'oeuvres, takeaways on common mistakes, and tips & techniques for LinkedIn and Twitter!

Remember to bring your laptop!


John Head
Director of Enterprise Collaboration, PSC Group, LLC.

John Head is a Chicago-based consultant and rainmaker. He currently works full-time with PSC Group LLC, where he has served in positions of increasing authority, and currently as Director of Enterprise Collaboration, since 2000. Throughout his career he has focused on the development and implementation of enterprise collaboration solutions. At PSC he served as the architect and team leader for many of the enTouch Frameworks which are PSC-proprietary, ready-to-use business templates. For this, and other work he has been recognized with IBM Lotus and IBM Beacon awards and is a regularly-featured speaker at Lotusphere and other IBM and Microsoft technology conferences and user groups.


Mark J. Carter
Founder, TweetNetworking, LLC and Networking For A Cause

Mark J. Carter is the founder of TweetNetworking, LLC and Networking For A Cause. He ran Chicago’s first Twestival (an international event in 150+ cities) and is currently setting up Chicago’s 3rd Twestival.  Carter regularly trains companies and individuals on how to get real results with social media.

A few social media projects: Carter helped jumpstart “Saving The World”; a web community founded by NY Times Bestselling author Tim Sanders (which involved running a book launch both online and offline).  Carter runs a social media team for Catalyst Ranch; one of Chicago’s premier meeting spaces for creative events and more.  He recently came on board “Story From A New Friend”; a 501c3 Non-profit in Chicago to help launch them in Chicago and then take their events national.

Carter’s social media companies started offline (consulting about how to create pivotal and profitable relationships) and then grew online by applying 7 years of “been-there-done-that” results with business networking/referral systems in the social media realm: How to use Twitter, Facebook and blogs to build your business and brand.


Christopher S. Rollyson
Managing Director, CSRA, Inc.

Christopher S. Rollyson has guided executives on using disruptive technology to transform business for 24 years.  As a management consultant at global and specialist firms, he has advised Fortune 100 companies on how to assess, pilot and scale their use of the Internet, service-oriented architecture, Web 2.0 and social networks—and he has pioneered the use of these technologies as a marketing executive. Currently Managing Director of CSRA, he has a global reputation for his knowledge of Web 2.0 and social networks. He advises firms on how to use Web 2.0 to reduce time to trust, and he speaks at conferences worldwide. CSRA's Social Network Roadmap is a methodology that helps enterprises adopt social networks more aggressively by mitigating risk while its Executive's Guide to Web 2.0 helps companies to apply LinkedIn, Twitter, Blogging and Facebook to innovate their business processes.


I am super lucky to get a chance to speak with Mark and Chris. They are both the experts in their fields. I get to be the case study and provide some ROI on how I have used social media in 2009 to grow my career and business at PSC. If you are on Facebook, we have an event on there as well. Hope to see you there!

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